What We Do | Content Hustlers

What we do

This is easy, we are Content Hustlers, industry experts in visual branded content creation. It’s all we do, so we won’t be selling you ads also. Instead we are specialists in photographic, animation and video content in the food, beverage, health and beauty industries.

Our private studios in Melbourne and Sydney, are all geared up with an in-house team of creative directors, photographers, videographers and stylists to deliver considered, compelling and cost-effective branded content to dramatically increase consumer engagement that drives sales growth.

Need us to come to you? No problems. Our teams are also mobile, we can shoot at your venue, or a location that suits your brand.

We make it our mission to understand your brand and needs, to create only on-brand visuals, for use across all digital marketing platforms, simultaneously putting you ahead of your competitors whist strengthening your brand signature.

Our areas of expertise are

Pre-production
Visual Branding Guidelines

Let us work with you to put stringent visual guidelines in place, that represent your brand and will provide you with brand consistency in your future visuals. Great for new brands, or large brands that require more consistency from many stakeholders.

Creative Direction

What engages and speaks to your customers? Our Creative Direction briefs will develop and outline the content strategy that speaks to your customer for maximum engagement, whilst ensuring that you stay on brand.

Shot Planning

To get the most out of your shoot, it’s important the team work to a well defined plan. We can assist in detailing out the type content pieces needed, together with styling cues, lighting notes, camera angles and set design, to make sure every shot is achieved perfectly.

Visual Branded Content Creation
Food Styling & Photography

Have a food and beverage product, or even a hospitality venue? Let our specialist food stylists make your product or venue look delicious. We will plan and style a shoot to show how your product can be served or used, and in the best light to delight and enthuse your customers.

Hair & Beauty Photography

From showing product colours and textures, to how-to videos, we can capture the key messages around your products and brands, that will engage your consumer. We ensure your product always looks its best whether it’s still in its packaging or on a model.

Health & Pharmaceutical Content

In a competitive market, your brand, and standing out has never been more important. We create styled visual content that’s on brand, and can tell a story whether it be a products use, or the natural ingredients it’s derived from. We plan the content to engage your consumers to keep your brand top of mind and drive sales.

E-Commerce Photography

Selling online? Make sure consumers are seeing your products in their best light. We can shoot from 10 to 1000 products, in a white studio with professional lighting and equipment, great for large volume online stores with a need for a cost effective marketing solution.

Product Photography

Have a range of products and want to make the most out of an image of them? We will professionally shoot the products, and deliver crystal clear high-resolution images of your product in their best light. We’ll also deep etch the product image for you, so your image can be placed onto other marketing collateral without the background in view.

Packaging Photography

Photography for retail point of sale and packaging. This is the last point at which the consumer sees your product prior to purchase, so we ensure it looks its best. We create the perfect setting, styling, lighting and backdrop to ensure your product looks its best on pack, always.

Video Production

You’ve probably heard that marketing and social content is moving towards video yes? It cuts through and demands engagement, so is your brand missing out? Speak to us about out video content packages and let us show you how we can tell your brand’s story in as little as 15 seconds of video.

Motion Graphics

Motion graphics are videos, essentially animated graphic design. You are only limited by your imagination, as our Motion Designers can cast off any limitations of traditional video. Let us show you how we can create new and exciting experiences for your brand and consumers, with Motion Graphics.

Stop Animation

Stop motion, is an animation that is captured by our cameras one frame at a time, with our team physically moving the objects or products between each of the frames. When played back in a rapid sequence, it creates the illusion of movement, great for capturing your audience’s attention on social media feeds.

Special Occasion Photography

We all know Christmas is a prime retail selling period, so let’s hustle up some content that gets your customers in the spirit. From Easter to Autumn, Mothers Day to the Melbourne Cup, there is always a great opportunity for a relevant and timely message to your consumers that drives brand engagement.

Cinemagraph Content

Cinemagraphs are still images, with a moving video component. They are a loop of just a couple of seconds, so they make an immediate impact and grab attention fast. Cinemagraphs are great for highlighting specific elements within the image, to tell a story.

Content Packages

At Content Hustlers we like to keep things simple and transparent. We’ve developed our content packages to provide you with all the resources needed to seamlessly deliver either a half or full day of shooting, complete with pre-production, stylists, photographers and post production. We’ve got it covered.

Video Content Packages

Want to stand out with video but unsure where to start?  We’ve developed our content packages to provide you with all the resources needed to seamlessly deliver either a half or full day of shooting, complete with pre-production, stylists, videographers and post production editing. Stand out with video content.

Post-production
Image Retouching & Editing

We’ve set up the perfect lighting, stylied the image perfectly and shot it from the best angle, but we’re not done yet. Your images go through a stringent process of editing, colour correction and profiling that best for your use, whether it be print or digital. We’ll make sure the image is flawless and is always displayed at its best.

Video Editing

We’ve spent hours shooting content, but now we’ve got to get it down to that perfect length that will engage consumers, without losing its impact! This is where our post production video editors come in. They can even add music, captions, prompts or closing titles, whatever you need.

Instagram Merchandising

You’ve now got a stack of really great images, and maybe some user generated content to use too, but does this translate to a great looking feed, not always. We can help in planning your posts out, in an order that will best fit your content pillars and make your feed look epic. Then all you have to do if follow the plan, easy.


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